Healtheries Baking & Superfoods Packaging Refresh

My task was to work with the marketing team to improve the design so it communicated more clearly the benefits of each product with the customer. This involved reworking the product names typographically, moving icons to a more visable position, adding more modern utensils and platters etc (photoshop work) and designing a new 'Gluten Free' device to be added to certain items. I also set up all packs for print, and together we selected new Pantone colours for the range. Below are a few examples of the final packaging.